BARING IT ALL: Olivier Rousteing has chosen Cara Delevingne to be the face — and body — of the Balmain spring 2019 campaign, the brand announced on Wednesday.
The British model and actress, who opened the Balmain spring 2019 show in Paris last October, strikes a pose for two daring images shot in black-and-white by Berlin-based photographer Dan Beleiu.
In one of them, Delevingne and Rousteing pose topless. The designer is depicted standing behind Delevingne, his hands covering her breasts. “It references all the iconic album covers of the Nineties, which were big pop culture moments of our childhood,” Rousteing, who was born in 1985, told WWD (Delevingne was born in 1992.)
“The campaign shows the reunion of two skin tones, one black — or mixed race — and one white,” explained the designer. “Choosing to pose naked was all about authenticity. We’re going back to basics: I wanted something pure and transparent.”
Cara Delevingne fronts the Balmain spring 2019 campaign.
In the other image, the actress is seen entirely naked, reclining in front of a huge B, the logo initially created by Pierre Balmain and relaunched at the end of 2018 as part of the brand’s new identity.
The designer admits it was quite a