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LONDON — AllSaints, the British contemporary label known for its biker jackets, has signed a licensing agreement with the Hong Kong-listed Global Brands Group to expand its accessories range.
As part of the agreement, GBG will design and distribute men’s and women’s footwear, socks, costume jewelry and cold weather accessories for the brand, starting with the fall 2018 collection. The company plans to distribute the new ranges globally across AllSaints stores and major department stores around the world.
William Kim, AllSaints’ chief executive officer, said that the new deal offers an opportunity to connect with customers across multiple product categories.
Jarrod Kahn, president of accessories and home at GBG, added that the brand’s global appeal offers an attractive opportunity to scale the business through the development of new categories: “With its innovative, contemporary designs and independent spirit, AllSaints is a perfect addition to our strong portfolio of leading consumer brands. As a brand that resonates with consumers globally, we see significant opportunities for growth, and look forward to leveraging our expertise to maximize its potential.”
GBG is part of the Fung Group and manages licensing for several dozen brands including Under Armour, Kenneth Cole, Juicy Couture, Kate Spade New York and Tommy Hilfiger.
PARIS — Karl Lagerfeld, who has been partial to skinny jeans for more than a decade, is getting his own denim line.
The fashion brand has inked a multiyear license agreement with Italy’s Giada SpA for the production and distribution of its new Karl Lagerfeld Denim collection in Europe, the Middle East and Africa. The first collection for men and women is to debut at retail in spring 2019.
“The launch of Karl Lagerfeld Denim is an exciting, high-potential addition to our brand’s diverse product portfolio,” said Pier Paolo Righi, chief executive officer of Karl Lagerfeld. He called Giada a “leading producer and marketer of premium denim production, and we are fascinated by their love for product details. We look forward to working with them to build this business.”
The development comes as the brand is preparing to unveil its revamped men’s wear collection at the Pitto Uomo trade show this week.
The Lagerfeld and Karl Lagerfeld labels have been fused under a single Karl Lagerfeld collection, which is being presented alongside a capsule line curated by the designer’s longtime personal assistant Sébastien Jondeau, as reported.
A look from the Karl Lagerfeld men’s line being presented at Pitti Uomo.
Founded in 1987, Giada is the maker
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